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Select the right Social Media Platform


Social Media is almost part of every one’s life. On each passing day, number of users is increased in different Social Media Platforms. 
It has changed the way getting latest news, doing business, the way of communicating with others and building relationship with others. A person was spent on an average 2.26 hrs time daily in Social Media. Selecting the right Social Media Platform is difficult because more availability options in the market. It’s up to you to choose which Social Media Platform. The following are the details of the Top Social Media Platforms and it’s goals that helps to select for your choice.

Platform
Active Users
Age-wise
Gender Demographics
Occurrence
Format Design
Used For
Limitations
Goals
Widely  Used Nations
Facebook
2.20 BILLION
All Ages
52% FEMALE
1-3 Posts per One Day
Text, Image and  Video
Building community and promoting business with Ads
Low Organic Reach
Build community
India, US and Indonesia
YouTube
1.90 BILLION
All Ages
62% MALE
Once A Week
Video
Guidelines and Tutorials for resolving issues and for entertainment
Time and Resource Intensive
Targeting New Customers
US, Brazil and Russia
Instagram
1 BILLION
18-29
68% FEMALE
Once A Day
Image and Video
Making Personal Relationships and Visualizing Brands
Creativity Required
Not to lose Existing Customers
US, Brazil and India
Linkedin
590 MILLION
25-54
56% MALE
1-2 Posts per One Day
Text with Image
Building Generations with B2B and Recruiting
In-Active Users
Becomes Thought Leader
US, India and Brazil
Twitter
326 MILLION
18-30
53% MALE
10+ Posts Per One Day
Text
News, PR and Connecting  with Influencers
Very Short-Life Span for Posts
Connect with Influencers
India, Mexico and Spain
Pinterest
250 MILLION
18 - 40
80% FEMALE
10 PINS Per One Day
Image
Getting Traffic for E-Commerce Retailers
Regular Images not worked. Only Custom Images Required
Drive Traffic and Leads
US, Brazil and India


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